Account-Based Marketing
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Start Your ABM Conversation
Whether you’re looking at 1-to-Many ABM or 1-to-1 or even 1-to-Few, having the right conversations in the right manner with the right person make a difference between real growth and mediocre revenue.
At Impact we focus our efforts in developing a customized ABM plan suited for your customers coupled with creating the right mix of communication and content that will trigger conversations.
Our pure-play ABM services revolve around developing appropriate ABM strategic plans based on our client’s Go To Market challenges and customer insights. From problem articulation to account identification to developing ICP’s we work with our client’s in crafting geographic specific ABM strategies.
We strongly believe that one size doesn’t fit all. Customer nuances are unique to individual geos they work in and therefore whether you are focusing on implementing an ABM only in your country or whether you are exploring parts of the globe, we can support you
What challenges an IT head in Africa may face may be completely unique compared to his counterpart in say South East Asia. Our ABM content & communication should ideally reflect this.
Conversations are driven when you engage with the right content, the right messaging to the right audience. Our content & communication support services help our clients navigate this by providing the needed insights culled from work that we have done across the globe with different diverse industry verticals. We work closely with the client content team or their content agency to craft the necessary content and develop the communication pieces that will be messaged to the right audience
New Account acquisition + Lapsed Account re-generation across US & Europe
New Account Acquisition across US, Europe & Japan
New Account Acquisition in New Verticals across US & Europe
New Account Acquistion across emerging markets- MENA, Africa & Eastern Europe
New Account Acquisition & Inactive Account re-generation across India
Explore our case studies
No matter what stage you are in, Newbie, Testing Waters or a Seasoned Practioner, you can benefit from our experience across verticals and geo
We admit we do not know it all.
We admit we are still on a learning curve and we are learning new things and new ways of not doing something! And with each learning curve we cross, our client’s benefit with the knowledge. If you would like to set up a no-obligation chat with our CEO and chief strategist on ABM, please fill in the form below
Give us a call or leave a message, we endeavour to answer all enquiries within 24 hours on business days.